Restructuring Sales

Tom Hennings came into Phoenix Building Solutions in early 2007 determined to change the way not only the company formally known as Benchmark Homes did business, but also how the modular construction industry did business. Tom believed he was setting out to restructure, add personnel, and create a forward thinking approach to sales at Phoenix. Unfortunately for Phoenix and its personnel, all Tom Hennings did was pull the pin on the grenade and forget to throw it.

Tom Hennings began his assault in March of 2007 by adding two sale associates, but by July 2007 the two sales associates had been terminated by Tom. The sales team at this time currently consisted of one full-time sales person, who was bringing 99% of all of Phoenix Building Solution’s orders. The other 1% of the sales was brought in by a part-time sales/Executive Director, Tom Hennings, Ed Fanning, or Nick Jevic, but in reality these sales were mostly either sales by friends or themselves.

By late 2007, Phoenix had failed to honor any of their financial commitments with the lone Sales Person, who was keeping the capital coming into the company. When confronted by the sales person, Tom Hennings, rejected their claim, and had convenient Corporate President memory by stating that he had no recollection of any and all conversation about financial commitments. Tom Hennings continued his lie about not knowing anything about, or having ever said Phoenix would honor the commitments for months.

 By November 2007, the altercation between the two came to what Tom Hennings thought was a close, when he abruptly terminated the companies one and only Sales Person over the disagreement. To make matters worse Tom Hennings could not even face the Sales Person to their face to fire them, instead choosing to cower behind an email. To make matters worse this sales person had just recently had child, and was only after what was rightfully theirs. Monetary Compensation for their employment. Unfortunately for Tom Hennings, this story had another chapter waiting to written.